Having Vanish as our principal partner for wear it pink day is a fantastic opportunity for Breast Cancer Campaign. Vanish and ITV’s support has enabled this record-breaking event to take place which will hopefully drive even more people to take part in wear it pink day. Every year wear it pink day is our biggest fundraising event and it plays a pivotal role in Campaign’s ability to continue to fund cutting-edge scientific research to find a cure for breast cancer. This world record should bring wear it pink day the public attention it deserves as a fantastic fun day for anyone to join in.
- Liz Monks, Breast Cancer Campaign
Vanish is supporting Breast Cancer Campaign and particularly Wear it Pink day for the second year running. We are proud and fortunate to have the opportunity to work with all the dedicated staff and researchers at BCC to help make a difference to the lives of so many women.
This is a cause which is particularly close to the hearts of so many of our customers. We hope that through donations from the sale of special pink pack of Vanish and an additiona £1 donated for each new Vanish fan on Facebook we will raise over £250,000 towards breast cancer research this year.
Our work with Breast Cancer Campaign is one Vanish’s most important partnerships and we look forward to continuing our support of Wear it pink day for years to come.
- Max Wibaux, Vanish
The media landscape is changing rapidly and we at ITV are very pleased that we have been able to use one of our less traditional media assets ie our building, to help facilitate this stunt and so build awareness for this fantastic cause
- Donna Ferris, ITV
It gives me great pleasure to announce that the Guinness World Record for the largest bra, which has stood for over twenty years, has been broken. The new record-breaking bra is of an outstanding quality. It has an under-bust measurement of 26.72 m and a bust measurement of 29.6 m
- Anna Orford, Guinness World Records’ Adjudicator
Bringing the clients’ dreams to life for such a good cause has been an unforgettable experience.
- Adrian Simpson, Chillisauce